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From the Publisher’s Desk: How Book Publishing looks from the Other Side (book publishing) Many writers aspire to writing books. Writing a book is a long, involved, difficult process. Book publishing is harder. A writer may submit his book time and time again only to be turned down again and again. He may eventually be successful. Wouldn’t it have been easier to have just gotten published the first time? Is that possible? You can improve your chances if you understand a little bit more about what happens at the publisher’s desk. Book publishers are busy people with several projects crossing their desks every day. They must make fast decisions about what will sell. They must also delegate their time efficiently in order to keep the business running. Only occasionally do publishers actually seek out work. Maybe understanding the work day of a publisher will help you to get a book published. Persistence Has a New Meaning You all know that writers must be persistent. Regardless of how many times you get shot down and your ideas are thrown in the trash, you have to keep going back for more discouragement. The idea is that eventually you’ll make it in the door. If you can get all the way through, you will finally get to the place where more of your work is accepted than declined. When working with the book publishing world, the rule is the same. If you have a book that you know will sell, you can’t give up on getting it onto the publisher’s desk again and again. You probably won’t be sending the entire book, but excerpts from it. As you continually send your manuscript again and again to publisher after publisher, you should try to market it in different ways. Publishers are looking for a particular kind of writing and will dismiss anything that doesn’t look like what they are looking for. Variation in your marketing techniques may turn a rejected book into an accepted book. The Right Stuff Book publishing is a strange area of business. The people’s tastes are somewhat fickle and a book publisher has to keep up with what kinds of books will sell. It seems that technically written mysteries will always have a place on the bookshelves, but it is unclear how many authors readers are willing to get to know. That market may be tied up until Crichton and Grisham are finished. That is just one example from one genre of books though. Publishers have to keep track of what is selling in all areas of literature. The best way for you to get your work noticed is to make it look like the other writing that is selling. Be careful not to imitate style or voice of another author. Write with your own unique words while imitating the use of popular public opinion. Another way to improve your chances of getting your work onto the right publisher’s desk is to find out who’s publishing what. Are You Barking Up the Right Tree? Some publishers specialize in a certain kind of writing. If you are writing a novel, it won’t do you any good to send it to the people who publish technical manuals. How do you find out who is the most likely candidate to publish your work? There are reference manuals at your library that will tell you the kinds of book publishing that is happening. It will contain valuable information leading you to children’s book publishers, novel publishers and textbook publishers. If the handbook at your library is not quite up to date, your next option is to check out the new release and best seller rack at the book store. Buy a few books and read them. You’ll have a much better feel for the market if you are a consumer. Book publishing is a difficult field to break into. It can be helpful to approach the issue from the direction of the publisher. Before you send out your manuscript again, there are things you can do to improve your chances. Change your marketing style so that you just may grab some better attention. Make sure that you are a book consumer yourself. You’ll get a better feel for what’s selling and therefore what a publisher will buy. You’ll also find out who is publishing which types of books. Finally, by buying the product you are trying to sell, you will improve the book economy all together. Publishers need to see people buying books before they can commit to publishing more.

Short Trips: Articles are Great Ways to Enter the Writing Market (writing articles) Not everyone who loves to write is destined to become a writer. Most people define a writer as a person who makes a living from their writing. Writers are committed to a career of difficulty and very hard work. Not that every other job doesn’t include work, but writers make up a group of individuals who are less recognized for their contributions. Certainly there are famous writers who are appreciated for their efforts, but they do not represent the majority of those who take up a pen for their livelihood. If you love to write, but you’re not sure about taking the leap into becoming a writer, there may be a perfect option for you to use your skills. Writing articles is a writing job that can be taken up to whatever degree you would like to do so. Types of Articles to Write Because articles are such short pieces, each one can only cover the smallest piece of information that the world contains. Depth and length are limited by each other and so writing articles allows you to focus on just about anything you’d like. If the articles cannot cover the scope of material that you’d like to cover, you can write more. Articles come in all kinds of packages. They are written for magazines. A magazine will always have a general topic that it strives to cover. Within the broad topic though, there are thousands of possibilities for the creation of articles. Newspapers are more directed towards current events rather than interesting tidbits or random information, but they also must buy articles in order to be printed each and every day. There is also the possibility of writing articles for the internet. In that genre, the topics expand exponentially as time goes on. The opportunities are out there, so how do you start writing articles? Getting Hired for the Work To get hired to write articles you mostly need the ability to market your writing skills. There are many, many good writers in the world. To get hired to write, you must be better than good. You must be able to use your words to describe, explain and convince. You must let an editor know why you are the right writer for a particular job. If you can write effectively enough in your resume and cover letter, an editor will know immediately that you have the skills and abilities to write equally convincing and interesting articles. If you are interested in continuing in the process of writing articles, you must know how to construct great content into a great finished product. Writing Great Articles If you can allow your curiosity to drive you, you will never run out of the ability to create great articles. The first rule in writing articles is to be ever ready to learn something new. You never know when you’ll need that piece of information to back up your writing. The idea for writing articles is only half of the battle though. You also have to actually do the engaging writing. This is where you pull out all of your literary tools. Write with enthusiasm so that your reader will be enthusiastic. Write with variety and slight complexity so that your reader will not be bored. Add a little bit of suspense as you are writing articles so that every reader will keep going until the end. Writing articles can be a career, but it doesn’t have to be. The beautiful thing about article writing is the short term nature of each project. You will move from one topic to the next as you continue to learn and expand your writing abilities. Writing articles can take you from your front yard to across the world in as short of trip as you need it to be. If you are considering the possibilities available to you in a writing job, investigate the possibilities of article writing. If you are a writer, you’ll love the work.

Achieving a Better Family and Work Balance Makes for Better Job Performance Are you constantly working after hours and weekends at the office? Are beginning to forget what your family even looks like? Many people find themselves in this predicament. Work seems to get more and more demanding with every passing day, and to stay on top of your game at work, you feel like you need to put in long hours. The flipside to this is that of course when you are at the office, you are away from home – away from family dinners, play time and your kids’ sporting events or school plays. You may feel like your hands are tied – that no matter how much you want to be more involved with your family life, you have to keep working as hard as ever to make sure your family is provided for in the long run. The truth is, however, that you may be doing yourself a disservice on both fronts. Studies have shown time and again that well rested workers with well balanced lives are more productive in the time they do spend working. In the end, the best way to be a stand out worker at the office is to be fully involved and present in your family live. But wait, you say, “I’m working practically around the clock now, and everything still isn’t getting done.” However, maybe the problem isn’t that you aren’t working hard enough. Maybe the problem instead is that you aren’t working smart enough. Think about the way you spend you working day. Are you taking on more responsibility than you need to, instead of delegating tasks to others? Are you spending a lot of time chatting in the break room when you run for a cup of coffee? Are you procrastinating so that big projects require you to work all-nighters instead of spreading out the work? Keep a journal of all of your activities at work for a few days. You might be surprised to see how you are really spending your time and in what areas you could make improvements. Simply staying on task and delegating effectively could get you home in time for dinner. When you have done everything you can to make your work habits as productive as possible, it is time to turn to other ways to balance your work life and your family life. Rule number one is the hardest one for most people to follow you – draw clear lines of distinction between work time and family time. Family time isn’t really family time if you are constantly on your cell phone making and receiving work calls or if you are on your laptop for the entire family vacation. When you’re working – work. When you’re with your family – concentrate on them. The time you spend actually taking a breather from work will recharge your batteries and make you a better worker when work time rolls around again. Next, you have to evaluate your priorities. Maybe working around the clock will help you make partner faster, but at what cost? Decide if seeing your daughter’s soccer game every week is more important to you than moving up the corporate ladder quickly, and make adjustments in your schedule appropriately. There is no right or wrong answer, but deciding where you priorities lie will make scheduling easier for you. With your priorities in mind, see what work options are available to you to help you meet them. If you want more time with the kids, see if your office offers flex time or part time hours to help you meet your family commitments. Last but not least, don’t feel guilty about taking time with your family. Not only is this time important to your family, you can rest assured that the time out from the office stress will make you more productive when you return to work.